CC Madhya 9.269
prārthyāṁ śriyaṁ sura-varaiḥ sadayāvalokām
naicchan nṛpas tad ucitaṁ mahatāṁ madhu-dviṭ-
sevānurakta-manasām abhavo ’pi phalguḥ
yaḥ — one who; dustyajān — very difficult to give up; kṣiti — land; suta — children; svajana — relatives; artha — riches; dārān — and wife; prārthyām — desirable; śriyam — fortune; sura-varaiḥ — by the best of the demigods; sa-dayā — merciful; avalokām — whose glance; na aicchat — did not desire; nṛpaḥ — the King (Mahārāja Bharata); tat — that; ucitam — is befitting; mahatām — of great personalities; madhu-dviṭ — of the killer of the demon Madhu; sevā-anurakta — engaged in the service; manasām — the minds of whom; abhavaḥ — cessation of the repetition of birth and death; api — even; phalguḥ — insignificant.
“ ‘It is very difficult to give up material opulence, land, children, society, friends, riches, wife or the blessings of the goddess of fortune, which are desired even by great demigods. But King Bharata did not desire such things, and this was quite befitting his position, because for a pure devotee whose mind is always engaged in the service of the Lord, even liberation, or merging into the existence of the Lord, is insignificant. And what to speak of material opportunities?’
This is a verse from Śrīmad-Bhāgavatam (5.14.44) concerning the glorification of King Bharata, whom Śukadeva Gosvāmī was describing to King Parīkṣit.